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TV Store Online Tunes In To Brightpearl To Fast Forward Success

by wrich

One of the internet’s favourite stores for TV and movie merchandise has signed up Brightpearl to play a leading role in streamlining and simplifying its operations. 

With Brightpearl now part of its cast, TV Store Online has access to a robust, built-for-retail operating system that can instantly integrate with its existing tech stack – including its Shopify-powered webstores – to provide a central source of truth across multiple sales channels, including Amazon, eBay, Etsy and Walmart. 

TV Store Online sells a huge range of t-shirts, costumes and memorabilia from cult classic movies to 80s TV shows. As a fast-growing modern e-commerce company, the company needed a system that could offer a central source of truth from an operational system that’s packed with built-for-retail features, off-the-rack integrations and powerful workflow automation

Traditional ERP Netsuite was in the running – but quickly ruled out. Unlike other platforms, Brightpearl offers deep API access – which means brands like TV Store Online can plug and play a changing roster of the best integrations and connectors in order to meet the constantly evolving demands of modern customers.    

After going live on the platform in just 140 days, TV Store Online has canned the spreadsheets previously used to fill gaps in its processes and is now set to save hundreds of hours after using Brightpearl to automate time-consuming manual tasks.

The company has also gained accurate demand forecasting, warehouse management and real time insight into its orders, financials and inventory – so it can make smarter, more informed decisions and serve its customers faster than ever, across its multiple channels. 

Justin Press, SVP Customer Success at Brightpearl said: “We’re thrilled TV Store Online has switched on Brightpearl for a blooper-free retail operating system. Outdated ‘one size fits all’ solutions are too rigid for rapidly scaling modern e-commerce operations that need constant upgrades and access to new features – so at Brightpearl we do things differently.

“Like many top brands that have joined the Brightpearl family, TV Store Online is no longer bogged down by day-to-day operations and now has the freedom and flexibility to Grow Fearlessly – we’ll certainly be tuning in to watch what they do next.”

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